Robert Half The Creative Group Market Research Analyst in Charlotte, North Carolina
The Creative Group is actively seeking a Marketing Research Analyst in Charlotte! The Marketing Research Analyst will be responsible for managing the marketing research program for our client. QUALIFICATIONS: -Bachelor's degree in Business, Marketing, or Statistics; MBA or graduate work desired -2 - 4 years of experience collecting, analyzing and summarizing statistical data. (or equivalent educational coursework) -Requires experience with Qualtrics web based survey tool and market research/statistical software, i.e. SPSS or similar -Ability to apply mathematical operations to such tasks as frequency distributions, determination of test reliability and validity, analysis of variance, correlation techniques, sampling theory, and factor analysis. -Strong project and process management skills. -Excellent communication skills and the ability to interface with Marketing, Operations and IT partners. -Strong, instinctive work ethic. -Ability to pass a mandatory (or random) drug test and background check, which may include, but is not limited to credit, criminal, DMV, previous employment, education and personal references, per Company policy. **interested? Please send your resume and survey examples to email@example.com
The Creative Group, a Robert Half company, specializes in placing highly skilled marketing, advertising, design, interactive and public relations professionals on a project and full-time basis with advertising and public relations agencies, Fortune 500 companies and small to mid-sized firms. We are faster at finding you work because of our strong network. We reach out to over 12,000 creative and marketing hiring managers each week. In addition to our free job search services, we provide our candidates with access to online skills training and a competitive benefits and compensation package.
Our parent company, Robert Half, once again was named to FORTUNE® magazine's list of "World's Most Admired Companies" and was the highest-ranked staffing firm. (March 1, 2016)
Apply for this job now or contact our branch office at 1.888.846.1668 to learn more about this position.
All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada.
Equal Opportunity Employer M/F/Disability/Vet
Req ID: 03200-9500191139
Functional Role: Marketing Assistant
Postal Code: 28244
Requirements: ESSENTIAL DUTIES AND RESPONSIBILITIES: -Identifies and determines the scope of marketing research needs, including secondary research and research design and implementation. -Designs survey questionnaires and discussion moderator guides. -Programs online survey tool for new projects including setting proper question logic and analytics. -Maintains and updates ongoing online guest visitation and satisfaction tracking studies. -Interprets data collected from online surveys, and prepares appropriate level of information to be presented based on intended audience. -Develops surveys and survey interviewer training materials, as needed. -Prepares and sends email lists for the online surveys. -Prepares weekly guest origin summaries (DMA reporting) using Qualtrics online survey software and/or Excel -Performs additional ad hoc data segmentation and analysis per request of clients -Prepares detailed written and graphic research findings and presents across all levels of the Company. -Assists marketing agency with deep dive brand analysis, and positioning research projects. -Assists external market research agency with Brand Tracker, by liaising with marketing agency to provide needed creative assets. -Adheres to and enforces all company policies and procedures, including safety, attendance and EEO policies, and demonstrates commitment to customer service in all aspects of employment. -Other duties as may be assigned. **interested? Please send your resume and survey examples to firstname.lastname@example.org