HP End-user Sales PageWide XL in Diegem, Belgium

End-user Sales PageWide XL

Description -

HP is a well-known player in the large-format design market where it has a worldwide market-share in excess of 50%. In the high-end of this market however (central reprographics departments (CRD’s) and big engineering departments in mid-market and corporate enterprise accounts) there is opportunity for market growth. This market is characterized by a consultative and contractual selling model where hardware, service and supplies are sold in 3-5 years contracts with a fixed and variable (usage based) part.

With the worldwide introduction of the HP PageWide XL range of products, in late 2014, HP has made it’s entry into this segment with a compelling value proposition based upon disruptive Page Wide array technology. The go-to-market for the HP PageWide XL-series is based upon a 100% reseller-led selective distribution strategy.

The main role of the Enterprise Account Manager PageWide XL, the role we are currently recruiting for, is to open doors in large accounts, hunt for and develop new opportunities for PageWide XL and involve our partners at the right moment to continue and close the opportunity and execute the fulfillment (installation, training, support etc.).

In addition he/she will coach and train reseller account managers and will accompany them in the field.

In this role your objectives are to:

  • Hunt for PageWide XL opportunities in C accounts, specifically looking for LED replacement opportunities in CRD’s or distributed print

  • Drive closure of identified opportunities directly with enduser in collaboration with PageWide XL-certified resellers and CEP / HP printing enduser sales team (as needed)

  • Develop and coach PageWide XL reseller account managers to become experts in technical production market (HW, software, consultative sales)

The scope of the role:

  • Product scope is HP PageWide XL, SmartStream, PartnerLink, ink, accessories and services

  • Route to market is channel with selective distribution on HW, Supplies and Service; special focus on PW-certified DPS reseller

Key Interaction Points

  • Reports to Manager Technical Production in Region and closely collaborates with local country team & subregion manager

  • External: TPS resellers (PageWide certified), end customers

  • Internal: Printing enduser sales team; Technical production team, GSB services org, LF Design country team

The skills you bring to the job:

  • Fluency in English, Flemish and French.

  • At least 5-10 years successfull end-user sales experience in the high-end (contractual) printing market , selling to complex Decision making units (DMU’s in corporate CRD’s (Central Reprographics Departments) and distributed environments

  • Excellent interpersonal and influencing skills. Able to act on and influence across various organizational levels

  • Excellent consultative selling skills; able to identify the right stakeholders (line of business/dept. managers), develop customer pain points into explicit needs, oriented towards our solutions, and into a customized proposal focusing on R.O.I. instead of on price and spec’s

  • Hunter profile; likes and is able to identify and acquire and develop new/new business opportunities. Is used to working with long sales cycles with uncertain outcome

  • Sales-experience in the large format printing market with one of the top-vendors/competitors (Oce, Xerox, KIP)

  • Nice-to-have: Higher (university-level) education in a commercial domain (Business Administration, Economics, Marketing)

Thanks for taking the time to review our job, if you think it is a match to your experience and interests please apply now, we are eager to learn more about you! If you know a friend who may be a fit for the job please refer them.

Job -


Schedule -

Full time

Shift -

No shift premium (Belgium)

Travel -


Relocation -


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